H&M finally solved the mystery about the new designer collaboration. After posting several videos on their youtube channel which didn't give away the designer they dropped the bomb now with a new video featuring Alber Elbaz
“I have said in the past that I would never do a mass-market collection, but what intrigued me was the idea of H&M going luxury rather than Lanvin going public. I thought it was a smart concept so I say 'I do.' This has been an exceptional exercise, where two companies at opposite poles can work together because we share the same philosophy of bringing joy and beauty to men and women around the world.” - Alber Elbaz
I love Lanvin and am beyond excited about this collaboration. I think this might be the first H&M designer collaboration I will queue for. This better be good!